TriSimpli Clinical Trial Matching
A two-sided marketplace that matches Parkinson's patients to clinical trials that meet their criteria.
10 million people worldwide are living with Parkinson's, a debilitating neurodegenerative disease that currently has no cure. Clinical research trials provide patients with a sense of hope, and the opportunity to take part in cutting-edge research and treatments. However, 80% of clinical trials fail to meet enrollment requirements, forcing the research to a halt. Though patients are interested in participating, there is no single efficient and effective way for finding fitting clinical trials.

The Challenge:
How might we create an intuitive platform that fulfills the enrollment demands of clinical trials with the supply of interested Parkinson's patients?
Skills
Product Design
UI/UX
User Research
Responsive Design
Visual Design

Deliverables
Web User Experience
Brand Identity

Problem​​​​​​​
Ideation​​​​​​​
Design Principles
The research findings informed the resulting design principles.​​​​​​​
Product Concept
Through team charrettes, we honed in on the concept of a two-sided marketplace matching patients to clinical trials in need of meeting their enrollment requirements.
Sketches​​​​​​​
Wireframes​​​​​​​
Usability Testing
We tested our initial prototype and discovered insights for how to provide additional value and improved usability.
Design Iteration
Based on feedback from usability testing, we made changes to the search process to more heavily rely on document parsing technology, built the concept for a researcher-side dashboard, and improved the information experience with data visualizations and communication tools.
Final Deliverables
Happy Path User Flow​​​​​​​
Reflection
Next Steps
My team and I are currently working on developing the product from the high-fidelity prototype, so we have not yet seen the impact or success in the market.
At the end of the quarter, Twelve out of twelve VCs on the panel ranked our pitch as "Would Take a Second Meeting," making our concept the top project in the class.​​​​​​​
• Create high-fidelity prototypes for the full end-to-end experiences of both patients and clinics/researchers, and test them with users.
•​​​​​​​ Implement feedback from the VC panel discussion at the end of the Winter quarter.
• Develop this concept for Parkinson's Disease, and if it is successful, expand to other diseases and conditions.
Lessons Learned
Through this project, I cemented my belief in the value of multi-disciplinary efforts, continued building a sensitivity to business objectives, and learned how to apply difficult feedback from seasoned experts, to know when to pivot.
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